New Study: Marketers Feel Frustrated in Their Desire to Drive More Sustainability Efforts

A majority of marketers believe sustainability investment pays off but their boards are underinvesting March 9, 2017 – The vast majority (83%) of marketers feel a moral imperative to incorporate sustainability practices into business, yet only 38% of the companies they work for do not have a defined sustainability strategy, according to a new global … More New Study: Marketers Feel Frustrated in Their Desire to Drive More Sustainability Efforts

Rubicon Taps Mari Kim Novak as New Chief Marketing Officer

Advertising automation company Rubicon Project named Mari Kim Novak, Treasurer of the AD Club’s Board of Director, as its new chief marketing officer. Novak was previously senior vice president of global advertising solutions at the company and worked for Microsoft in advertising for nine years earlier in her career. Congratulations, Mari Kim, from the AD Club … More Rubicon Taps Mari Kim Novak as New Chief Marketing Officer

Meet Bridgman Images

AD Club member Bridgman Art Library is changing its name to Bridgman Images. The name change will complete a portfolio of brands including Bridgeman Education for academic research, Bridgeman Footage,  Bridgeman Prints and Bridgeman Studio, our contemporary art platform. The AD Club is delighted to count Bridgman Images,the world’s leading rights management archive representing collections of the finest Art, Culture and Historic images, as … More Meet Bridgman Images