The sudden onset of COVID-19 has posed a major question for marketers: Should marketing messages stay the same in a time when consumers’ lives have changed so drastically? With the majority of consumers working from home, isolating from friends and family and avoiding travel, many brands are reevaluating whether their traditional communications are still relevant … More How should brands be talking to consumers in the Age of COVID-19
John Patroulis, Worldwide Chief Creative Officer| Grey What will be the biggest shift in your approach to creativity in 2019 and why? Every creative knows big, complex problems are best solved with simple ideas. So we answered the big, complex issues facing our (and our clients) business in the simplest way possible … More 2019 Projections by John Patroulis, Worldwide Chief Creative Officer | Grey
By Charlotte McEleny of The Drum Putting a creative mindset into a media-driven platform has created balance on both sides, says Facebook global creative director Andrew Keller. Former CP&B chief exec and global creative director, Keller has been with Facebook since 2016 and has since developed a compelling story around the value of communities to brands. Keller believes that … More Andrew Keller on working at Facebook: ‘I now respect the media side more’
In August of 2017 The ADVERTISING Club unveiled its new brand identity as part of a property overhaul. gyro, the world’s first full-service, global creative B2B powerhouse and Corporate Member led the rebrand process from start to finish. The AD Club of NY is one of the only industry associations whose member base reflects all areas … More gyro & The AD Club Win ACE Awards for Corporate Identity
Apply today! Contact Ericka Riggs, Foundation & Inclusion Manager, firstname.lastname@example.org for more information.
The i’mPART Fellowship Program is a year-long experience for women who submitted winning applications. Out of over 160 women who applied or were nominated, 12 were chosen for this unique, AD Club-curated experience that provides the winners unparalleled training opportunities, access to major industry events, and executive level mentorship. Meet this year’s class: Not Pictured: … More Meet the 2017 i’mPART Fellows
History has proven it to be true time and time again. … More Win an ANDY, Win Them All.
Proven new business executive joins from Wolff Olins gyro, the world’s first full-service global creative B2B powerhouse, has hired Angela Kyle as the Head of New Business Development in the U.S. Kyle is a proven global new business leader with 20 years’ experience client-side as well as at agencies in both the U.S. and the … More gyro Taps Angela Kyle as Head of New Business Development for the U.S.
Pete Favat, chairman of the 2017 International Andy Awards, and Gina Grillo, president and CEO of the Advertising Club of New York, are asking other industry award shows to ban work that reflects gender bias. Earlier this week, Ad Age reported that the Cannes Lions International Festival of Creativity has agreed to tell all jurors … More Advertising Club of NY, Andy Awards Ask Other Award Shows to Ban Gender Bias
Link: The application link, opens January 2017 – Deadline March 9th 2018: https://goo.gl/L90GPr Contact: Ericka Riggs Foundation & Inclusion Manager The Advertising Club of New York 212-533-1749