At the intersection of Madison Avenue and Silicon Alley is a platform to connect brand marketers and agencies to the most promising new technology. On behalf of The Club, REDBOOKS and sponsor Davis & Gilbert LLP are proud to share the stellar line-up from this past year. 2017 Presenting Companies Gareth Davis, Founder & CEO, … More What’s Next for MarTech?
Photo from Audio UX @aux_nyc The ADTHINK Series began when The ADVERTISING Club along with REDBOOKS realized the need for a no-bullshit platform to connect brands, agencies and the most promising technology Founders of Silicon Alley. In front of 200+ guests five minutes is given to each cutting-edge start-ups to pitch senior executives from brands … More MarTech Series Continues To Build Momentum
With traditional funding sources such as venture capital and hedge funds reportedly on the wane, startups have never been more likely to be the acquisition target of brands operating in more traditional industry verticals, as they seek to transition with the times, and consumers’ lifestyles. The thoughts were shared at The Advertising Club of New … More What advertisers want from startups and data
By Allison Fitzpatrick and Rohini C. Gokhale Congress recently passed the Consumer Review Fairness Act of 2016 (the CRFA) to protect the ability of consumers to review a company’s products, services and conduct. The CRFA makes it illegal for companies to contractually bar consumers from reviewing the company or to penalize consumers for posting negative … More New Federal Law Protects Consumer Reviews of Products and Services
Whatever you call it; Ad Tech, MarTech or Brand Tech, the business is calling for new solutions over transparency, and accountability. Originally posted on ExchangeWire, ADTHINK presenter Gareth Davies, Founder & CEO of Adbrain shares his predictions. Register to see Adbrain offerings live on March 28th at the first ADTHINK session of the year. Register here and see past … More Ad Tech Isn’t Dead; Long Live Ad Tech
Ulla Engeström, CEO of ThingLink, discusses how she has learned to categorize the four types of introductions in The Wall Street Journal article below. We are thrilled to welcome Ulla as a speaker for our upcoming event in the ADTHINK series. Stay tuned for further details so you can witness Ulla in action! Ulla Engeström: Four Ways of … More ADTHINK Speaker Ulla Engeström on Building a New Network
On July 22nd, The AD Club and REDBOOKS proudly gathered the industry’s top marketers, brand managers, agency figures, innovators, and entrepreneurs at the 5th event in the ongoing AdThink series. A special thank you to our event sponsor, Davis Gilbert, and host, Microsoft who showcased their new Times Square office, attendees were invited to witness the … More AdThink V: Featuring the Best & Brightest in Ad/Tech