By Allison Fitzpatrick and Paavana L. Kumar With the FTC’s recent announcement regarding its actions against social media influencers, the FTC is re-emphasizing its concerns about influencer campaigns that violate the law by failing to clearly and conspicuously disclose paid sponsorships or other material connections. The FTC’s Complaint Last month, the FTC announced its first … More FTC Brings First Ever Enforcement Action against Individual Social Media Influencers; Updates Warning Letters and Guidance for Influencers and Marketers
Creative Spirit, a non-profit organization that creates integrated employment opportunities for individuals with intellectual and development disabilities (IDDs), today announced its launch into the U.S. market. Creative Spirit is committed to creating a global movement, changing the face of what true diversity in employment looks like via advocacy, awareness and, most importantly, action for those … More Creative Spirit Launches to Create Integrated Employment Opportunities for People With Intellectual and Developmental Disabilities
By Vejay G. Lalla and Samantha G. Rothaus You just bought a new dress from a department store website on your laptop. Minutes later, while scrolling through your Instagram feed on your smartphone; you magically come across an ad for matching shoes from the same department store. It turns out this familiar phenomenon is the … More Compliance Concerns behind the Phenomenon of Cross-Device Marketing
Link: The application link, opens January 2017 – Deadline March 9th 2018: https://goo.gl/L90GPr Contact: Ericka Riggs Foundation & Inclusion Manager The Advertising Club of New York 212-533-1749
The AD Club of New York & Yahoo hosted the seventh breakfast in an ongoing series of strategic conversations featuring client executives as they take a deep dive into the latest trends impacting their companies and specific business sectors. The discussion honed in on the specific burning question: How are Marketers Defining “Omnichannel” in an … More Insights from The VERTICAL:Retail Breakfast
We welcome Ericka Riggs to our team as Foundation & Inclusion Manager. After 2 weeks it is apparent that she has the perfect spirit and experience to help us make some noise and do the important work and necessary work of our Foundation. She hails from Dallas, Texas, MO, MD, PA, NY, and most recently … More Welcome Ericka Riggs to our AD Club Team!
The ADVERTISING Club of New York is committed to mentoring and engaging women of diverse backgrounds in the advertising, marketing, media and related industries through our “i’mPART Women’s Fellowship Program”. OUR GOAL: To support mid-level professionals and provide them with tools to move them to the next level of their career path. We want to … More i’mPART Women’s Fellowship Program