Insights from The VERTICAL:Retail Breakfast


The AD Club of New York & Yahoo hosted the seventh breakfast in an ongoing series of strategic conversations featuring client executives as they take a deep dive into the latest trends impacting their companies and specific business sectors.

The discussion honed in on the specific burning question: How are Marketers Defining “Omnichannel” in an Evolving Retail Landscape?

Courtney McKlveen, Vice President and Industry Lead, Retail/Travel/QSR, Yahoo led the discussion that started with a bridge side chat on the state of the business with Jennifer Kasper, SVP, MediaLink and continued with a panel discussion featuring:

Michelle Horowitz, SVP Marketing, LOFT and Lou & Grey
Rachel Shechtman, CEO & Founder of STORY
Emma Sokoloff, Strategic Partnerships Manager, Casper

Insights that came out of the discussion can be found in the following video album.

A special thanks to our sponsor Yahoo for making this all possible.

The Verticals: Retail 2016 from The Advertising Club of New York on Vimeo.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.