The AD Club’s Guide to AWXI: Creativity

In excited anticipation of Advertising Week, the world’s premier gathering of marketing and communications leaders, The AD Club has sorted through the event’s extensive calendar in order to curate our very own Guide to AWXI. It can be challenging to navigate such an abundance of industry leaders, information and opportunity at the weeklong event, so we’ve broken up our “must attend events” based on the four pillars of the Club: Diversity, Access, Professional Development and Creativity. Hope to see you there!

Creativity is the foundation of this industry at large. The collaboration of innovative and original individuals across crafts is something that every audience member at Advertising Week can appreciate. Hear captivating stories, tips, case studies and more from some of the brightest creative minds in our industry at the following events:

 

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Storytelling in Moments that Matter

Monday, September 29, 2014, 10 a.m.

B.B. King Blues Club

237 West 42nd Street, New York, NY

 

Make the Logo Smaller – How Brands Win When Advertising Takes a Back Seat to Content

Monday, September 29, 2014, 12 p.m.

B.B. King Blues Club

237 West 42nd Street, New York, NY

 

Marketing Karma: Creating Behavioral Changes that Change The World

Tuesday, September 30, 2014, 4 p.m.

B.B. King Blues Club

237 West 42nd Street, New York, NY

 

Breaking Barriers: How Shell Used Content to Capture the Imagination

Wednesday, October 1, 2014, 10 a.m.

B.B. King Blues Club

237 West 42nd Street, New York, NY

 

Unleashing Potential: Creativity & Innovation

Wednesday, October 1, 2014, 11 a.m.

B.B. King Blues Club

237 West 42nd Street, New York, NY

 

The Huffington Post Game Changers

Wednesday, October 1, 2014, 11 a.m.

Hard Rock Cafe

1501 Broadway, New York, NY 10036

 

Getting to Yes – Inside the Creative Process

Wednesday, October 1, 2014, 1 p.m.

Liberty Theater

234 West 42nd Street, New York, NY 10036

 

MAKE THE BOX SMALLER: The Strategy is the Idea

Wednesday, October 1, 2014, 2 p.m.

B.B. King Blues Club

237 West 42nd Street, New York, NY

 

ANDY 50: Defining Bravery Part II

Wednesday, October 1, 2014, 5 p.m.

Times Center Stage

242 West 41st Street, New York, NY, 10036

 

Creative Inspiration

Thursday, October 2, 2014, 11 a.m.

B.B. King Blues Club

237 West 42nd Street, New York, NY

 

THE NEW CREATIVITY: What Will Be the Ad Industry Creative Products of the Future?

Thursday, October 2, 2014, 11:30 a.m.

The Microsoft Stage

11 Times Square, New York, NY 10036


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